Content Strategy for the Web pdf free

Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web Kristina Halvorson ebook
Publisher: New Riders Press
ISBN: 0321620062, 9780321620064
Format: pdf
Page: 135

This quick post leads to a resource which gives 3 simple solutions that you can use right away. While the company's New York, LA and Dallas offices are to bear the brunt of the cuts, the company's CEO Mark Pincus said the impact of the layoffs will be felt across every group in the company. All of the invaluable information that she shared in the first edition is included with numerous new examples. If a management consultant and a website copy writer got married, then Content Strategy for the Web would be their first child. How can you realize the value of content while planning for its long-term success? This article is the second in a series of thoughts on content strategy for the small business. By Meghan James+ on June 11, 2013. For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Kristina Halvorson – Content Strategy for the Web. If Steve Jobs was the unofficial face of technology, then Kristina Halvorson is the undisputed leader of content strategy. Struggling with your content strategy for the web? We search for it in articles, blog posts, product descriptions, reviews, and more. The Associate Director Web Content Strategy will report to the Director of Internet Communications. Farmville creator Zynga is to lay off 18pc of its workforce – approximately 520 people – as part of a dramatic restructure to transform the company from a web company into more of a social and multiplayer operation. Today, most of the content on the web is text. Finding yourself wishing you'd read a book a few years earlier often indicates how useful it could be to your work, your life, your knowledge. Ditch the print newsletter – or repurpose print articles for the web. It's All About the Text, Baby Text is everywhere. Confab Minneapolis: Mapping the Pieces of the Content Strategy Puzzle. Heute möchte ich die Aufmerksamkeit auf ein Buch lenken, das bei mir neulich wieder auf dem Schreibtisch lag: Kristina Halvorson's Content Strategy for the Web.